High-performing organizations that deliver strong, repeatable business results share one thing in common — a deeply-ingrained culture of strategic leadership. Strategic leaders don’t simply focus on meeting immediate goals or capitalizing on short-term opportunities. They also connect their team’s daily work with a long-term company vision that drives consistent growth and lasting impact.

Strategic business leadership requires a unique set of skills. Your leaders must be adept at translating high-level strategic objectives into prioritized, measurable, team-specific goals. They must rally their people around mission-critical goals by effectively communicating why those goals matter and how their work contributes to the company’s success. And they must help their teams anticipate and respond to shifts in strategic focus so they continue to invest in what matters most.

When you develop your leaders’ strategic skills, they can help your business achieve its most important goals again and again. FranklinCovey’s principle-based content and proven execution system will empower your leaders to define strategic goals, align their teams, and dramatically improve performance.