Strategic Leadership

Help leaders create and communicate strategies for success and turn ideas into action.

Empower Your Leaders to Become Strategic

The best leaders are strategic leaders. They’re firm yet flexible, supporting business priorities with vision and insight — and galvanizing everyone around them to work with purpose. The ultimate goal? Maximum impact toward meaningful organizational progress. 

Enhancing strategic leadership means improving your leaders’ ability to understand and express where their teams are going and why. It involves helping them consistently achieve results through disciplined processes that unleash the full power of each team member in their role. 

Every leader can benefit from enhancing their strategic approach. FranklinCovey’s principle-backed content, expert consultants, and innovative technology will help your leaders develop their vision and strategy, communicate it with inspiration, and execute on it with the full support of their team.

Key Strategic Leadership Skills

Strategic leaders see the big picture and get the right people working on the right things to create transformative shifts in your organization.

Strategic Thinking

Thinks holistically about decisions beyond their individual team, function, and immediate goals

Vision Setting

Creates a clear and compelling vision for the team

Strategic Focus

Focuses the team’s time, energy, and resources on the most important strategic priorities

Free Guide

8 Ways to Boost Your Team’s Commitment to Goals

In a perfect world, your team would magically show up to work fully committed to their goals—one of the keys to accomplishing anything as a team.

Free Webcast

The 4 Disciplines of Execution®: Execute Your Must-Win Strategies

Learn how to close your execution gaps by focusing on the highest priority work and driving behavioral change.

Customer Stories


Focus More on the
Widely Important Goal

Enable leaders focus and achieve the most important goals in the face of competing priorities and distractions that they encounter. Make them more focused on wildly important goals, set the right priority, and reflect the organizational productivity.

3C Group

Boosting Sales
Against the Crisis

A company behind supplement and beauty industry. Having No.1 market share as R&D & Provider of an integrated range of solutions to supplement and beauty industries in Thailand that grows against the crisis from Covid-19.


Be the Role Model in Recruiting

Epunkt used The 4 Disciplines of Execution® to  achieve company’s goals successfully.


Achieving the Highest Results Ever

Few industries are hit as hard as hospitality in these uncertain times. See how Marriott is able to focus and engage their employees on the most important metrics, even while their world is in flux.

The Power of the Journey

Lasting behavior change comes from the inside out. Who people are, and how they view the world, impacts how they engage and lead others. Our Impact Journeys combine our exclusive content, expert consultants, and powerful technology to help people change both their mindset and their behavior.

Explore a sample Impact Journey excerpt below.

Developing Vision and Strategy for Your Team

  • 01 Excelerators

    Create a Shared Vision and Strategy®


    Every great leader needs to communicate their vision in such a way to encourage others to help them achieve their vision. 

    Timing: 30-60 min

  • 02 Jhana

    Five Reasons Your Team Needs a Vision


    There are plenty of good reasons to start thinking big today. 

    Timing: 10 min

  • 03 Video

    Setting Goals for a New Team


    Watch one leader’s experience with a newly formed team at his company. 

    Timing: 2 min

  • 04 Jhana

    10 Ways to Motivate


    This article will help you tap into some of the deeper sources of motivation driving today’s teams.

    Timing: 10 min


Help all of your leaders become more strategic.

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