
Your personal credibility is the foundation on which all trust is built. Credibility is a function of two things: your character (who you are — your integrity and intent) and your competence (what you can do — your capabilities and results).
Trust always affects two measurable outcomes — speed and cost. When trust goes down, speed goes down and cost goes up. This creates a trust tax. When trust goes up, speed goes up and cost goes down. This creates a trust dividend.
Bring out the best in people by entrusting them with meaningful stewardships, and to create an environment in which high-trust interaction inspires creativity and possibility.